How does Uniqlo define its target customer demographic?

Uniqlo defines its target customer demographic as individuals seeking stylish, comfortable, and functional clothing. This approach aligns with the brand's focus on creating versatile apparel that can be integrated into various lifestyles. Uniqlo emphasizes practicality and accessibility in its clothing, appealing to a broad audience who appreciate basics that are stylish yet easy to wear. The clothing is designed to meet everyday needs, offering comfort and functionality, which suggests that anyone looking for these qualities in their wardrobe would be a potential customer.

The other options focus on narrower groups or specific interests that do not fully capture the broad appeal of Uniqlo's brand identity. High-income fashion enthusiasts, avant-garde fashion followers, and young adults in the tech industry represent more limited segments, whereas Uniqlo aims for inclusivity, catering to anyone who values the combination of fashion and function in their everyday attire.